SUPERB WOMAN: Arisha Smith

Arisha Smith is the founder and managing partner of Idyllic Agency. A two-time graduate of Florida A&M University, where she received both a BS in Business and an MBA in MIS; she was initiated into the Beta Alpha Chapter of Delta Sigma Theta Sorority. Arisha is an innovator in advertising technology. Over the years she has designed growth strategies for businesses leveraging data from digital, social and mobile platforms. Since 2019 she has been chief revenue officer for Streamlytics, but she has held several other positions including: President of Inflex Digital, Digital Marketing Lead for Accenture, Digital Strategist for Liquid Soul Media, Strategic Account Manager for Microsoft and Senior Program Manager – interactive Media for Reach Media. A wife and mother, this superb woman is classy, intelligent and beautiful inside and out! And, she loves to volunteer!